The New Media: Amateurs Not Professionals
On the surface, this may seem like an appropriate place to insert the old Monty Python line, "Now for something totally different," however I have posted this 16 minute video presentation by Clay Shirky because it is about the massive power of many-to-many communications and the force it's becoming in shaping our global society—on the threat that poses to those who would like to control information. Grab your favorite bevy, open your mind, and listen as Clay explains....
how Twitter, Facebook, SMS and other social media are demolishing the top-down control of news and information. His examples are political, but they ring true for music journalism and this video is a must see for anyone interested in social media. Quick takeaway: the majority of information sources are now driven by amateurs not professionals. Think about what that means...
Comments